GA4 for Industrial Websites: Events That Tie to Booked Calls

GA4 for Industrial Websites: Events That Tie to Booked Calls

Track actions that matter: submit, booking, file upload, and calls. GA4 should show which channels earn conversations, not vanity metrics.

Events to set

  • rfq_submit, booked_call, file_upload, phone_click.
  • Parameters for industry, service, and region.
  • Conversions for primary outcomes.

Dashboards

  • Booked calls by source and page.
  • RFQs by capability and region.
  • Plant tour bookings over time.

QA workflow

Test every event before launch and document in your SOPs.

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FAQ

Do we need consent banners
Follow your policy and jurisdictional requirements.

How granular are events
Capture what you need to route and improve, not everything.

Can we track calls
Yes, add call tracking and pass events to GA4.

Included in 14 day launch
Yes, standard events and tests are included.

Next step
Use the contact page to schedule setup.

This article is for entertainment only. We are not responsible for compliance or issues that arise from applying these ideas in your business.

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