Healthcare

Digital work that holds up to scrutiny

Three different people open a healthcare website and read it three different ways. A patient is looking for reassurance, a referring provider is checking credentials, and someone on your privacy or security side is looking at forms, scripts, and where data goes. We build so all three find what they came for. To be plain about it up front: we are a web studio, not a law firm, and nothing we produce is legal or HIPAA compliance advice.

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You already know the standard you're held to. The open question is how the website meets it.

In healthcare a website is rarely just a brochure. It carries intake forms, patient education, provider directories, careers postings, and often a login — and every one of those touches privacy, accessibility, and the internal review a page clears before it goes live. We build to that reality: forms routed only to systems your team approved, pages that work with a keyboard and a screen reader, every third-party script inventoried, and a written record your privacy officer, security lead, or counsel can check.

What we build for this sector

A site that speaks to patients and to referrers

Two audiences, one site. Plain-language pages for the people you treat, and credential-forward pages for the providers, payers, and partners who send you work — without either one burying the other.

Accessibility built in, not bolted on

We build to WCAG 2.1 AA — the recognized web accessibility standard — while the pages are being made. Semantic markup, keyboard navigation, screen-reader labeling, and color contrast are part of the build, and we test them before launch rather than after a complaint.

Forms that know where they're allowed to send things

Intake, referral, contact, and careers forms are wired only to destinations your team has approved and has agreements in place for. Where a form could collect protected health information — the patient details your privacy rules cover — we design the field set and the routing with your reviewers before it ships, not after.

A full inventory of every script on the site

Analytics, ads, chat, heatmaps, embeds. We list what runs, what it collects, and what it sends where, then gate the optional ones behind consent so nothing loads until a visitor agrees. No mystery tags inherited from a previous vendor.

Portals and logins when the work calls for one

Referral portals, client dashboards, document exchange, secure file delivery — with role-based access so people see only their own organization's material, and an activity record for who did what.

Content your reviewers can actually review

A staging site that mirrors production, so clinical, legal, and marketing reviewers see the real page before it goes live. Copy lives in content files or a CMS, so an approved wording change doesn't turn into a development ticket.

How a healthcare engagement runs

  1. 1

    Scope and constraints

    One early conversation with marketing and with whoever owns privacy and security. We map what data the site will touch, which systems it may talk to, and who has to sign off before anything publishes. That list shapes the build instead of surprising it later.

  2. 2

    Design and copy, through your review cycle

    You see real page designs with your real words in them, and we route them through your approval process at that stage — while changes are cheap and nothing is built yet.

  3. 3

    Build and test

    We develop the site, connect forms to the approved destinations, and test on real phones and tablets, with a keyboard, and with a screen reader. Every form gets submitted end to end and confirmed at the receiving system before launch.

  4. 4

    Document and hand off

    You get a written record: what was built, where each form goes, which scripts run and why, and what accessibility testing was done. It's the document your privacy officer, your security questionnaire, and your next auditor all end up asking for.

  5. 5

    Launch and keep it current

    We handle the cutover and watch for issues, then keep a standing lane open for the updates healthcare sites always need — new providers, new locations, new service lines, new education content.

Services this sector usually starts with

ADA compliance

Accessibility built into the markup, checked by hand as well as by scanner.

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Websites

Fast, beautiful sites built to turn visitors into leads.

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SOC 2 compliance

Controls, evidence, and readiness for your next security review.

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A good fit if

  • A practice or provider group with several locations
  • A health services company selling to providers or payers
  • A vendor whose buyers send security questionnaires
  • A site carrying intake forms, a portal, or patient education
  • A marketing team whose pages route through compliance review

Questions we get

Not on our own, and we'd rather say so directly. Compliance is a program your organization runs, and we are not a law firm — nothing we provide is legal or HIPAA compliance advice. What we do is the technical half, and we do it thoroughly: keep protected health information out of places it shouldn't be, route forms only to systems your team has approved and has agreements in place for, remove or gate scripts that would send visit data to third parties, and document all of it. Your privacy officer and counsel make the compliance call; our job is to make sure they're deciding on an accurate picture.
In most cases yes, with more care about what gets sent. We separate measurement you can safely collect from data that shouldn't leave your control, keep identifiers and appointment details out of tag payloads, and put optional trackers behind a consent banner that genuinely blocks them until a visitor opts in. Where a tool can't be configured safely for a given page, we'll tell you plainly and propose an alternative rather than quietly leaving it on.
Often, yes — it depends on what the vendor exposes. Where there's a documented API or a supported embed, we integrate it. Where there isn't, we link out to the vendor's own secure environment rather than rebuilding a records interface we don't control, which is usually the safer answer anyway. We'll confirm what's possible with your vendor before we promise it.
Timeline and cost both move with the number of pages, whether there's a portal or an integration, and how many review rounds your approval process requires — that last one is the biggest variable in this sector, and we plan for it rather than pretending it isn't there. You'll get a real schedule and a real number after the first conversation.

Tell us what the site has to carry.

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A few quick questions — about two minutes.