Social media

We run your social, and keep it current

Social media management means somebody owns the calendar: what goes out, when, in whose voice, and who answers when a customer replies. We manage yours end to end — posts written and designed in your voice, planned a month at a time, published on schedule, and answered when people reply. And because social moves fast, we stay on top of what's actually working right now and apply it for you, so the account keeps improving instead of just ticking over.

You already have the material. The open question is what goes out, and when.

Every week the business produces something worth showing — a finished job, a new hire, a question a customer asked twice.

Social rewards rhythm: the same steady presence, in a voice that sounds like a person rather than a press release. Our job is to catch that material, shape it, and keep the calendar full far enough ahead that a busy stretch never turns into a quiet account. Social also changes fast — what works this month isn't always what worked last month — so staying current with what's performing right now, and steering your posts toward it, is part of the job every single month.

What's included in social management

Raw clips edited into finished video

We tell you what to film — the shot, the angle, how long to hold it — and your team captures it on a phone between jobs. From there it's ours: the clips get trimmed into a post, captioned so it still lands with the sound off, and cut to the shape each platform wants before it goes out.

Original artwork and captions

Every post is designed in your brand's colors and type and written in your voice. No stock templates that half the industry is also posting.

Scheduled and published for you

Posts are queued weeks ahead across the platforms your buyers actually use — Facebook, Instagram, LinkedIn, Google Business Profile, and short video where it fits.

Comments and messages watched

We reply to the routine stuff, and anything that needs your answer — a real quote request, a complaint, a technical question — comes straight to you.

Photo and video from your own work

We give your team a simple shot list so real jobs become real posts, and we handle the editing, captions, and sizing for each platform.

Reporting in plain English

A short monthly summary of what got traction, what didn't, and what we're changing next month — not a dashboard export you have to decode.

How social management runs

  1. 1

    Voice & plan

    We learn how you talk, who you're talking to, and what the account is for — recruiting, referrals, staying front of mind — then agree on the recurring themes.

  2. 2

    First month built

    A full month of posts is drafted, designed, and shown to you together, so you approve once instead of fielding a request every other day.

  3. 3

    Shot list & filming

    We send a short shot list — what to film, from where, and how long to hold each shot — so your crew can catch it on a phone at the jobsite without stopping work. You send the raw clips over as they come; nobody on your side has to frame anything for a platform or write a caption.

  4. 4

    Edit, schedule & publish

    We take it from the raw file: cut, captioned, sized for wherever it's going, then queued into the calendar and published on schedule. We watch the comments and inbox, answer what we can, and hand you what only you can answer.

  5. 5

    Review & adjust

    Each month we look at what people actually responded to — and at what's working across the platform right now, not just on your account — and tilt the next month toward it. We can't script a year in advance because the landscape keeps moving; staying current with what performs, and applying it for you, is the whole point.

The same way we run every engagement — how we work →

A good fit if

  • You have real work worth showing every week
  • Someone owns social on top of another full-time job
  • You're hiring, and candidates check the feed first
  • You're opening a location or launching a product line
  • You post already and want it steadier

Questions we get about running a feed

The ones your buyers are on, not all of them. For most clients that's some mix of Facebook, Instagram, LinkedIn, and Google Business Profile, with short video added where the audience is watching. We'd rather run three accounts well than six thinly.
We agree on a cadence — a fixed number of posts per week — before anything goes live. Consistency matters more than volume, so we set a pace we can hold every month, and we'll land on the exact number together in the first conversation.
Yes. You see the whole month in one place and approve it in a single pass. Once you're comfortable with the voice, plenty of clients move to spot-checking instead — that's your call, not ours.
Management runs on a monthly plan, and we'll give you a firm number after the first conversation. Price moves with how many platforms you're on, how many posts a week, and whether we're shooting original photo and video or working from what you send us.

Tell us what you want the feed to say.

Start your project

A few quick questions — about two minutes.